How to Research Your Keywords
No Comments
Researching for the right keywords is something any well-meaning business should get to do even before the SEO copywriting process begins. It requires analyzing and finding relevant keywords using a…
Read More 
Why You Need to Have Marketing Automation in Your Business
In today’s market or modern marketing in other terms, marketing automation is a must-have. However, many business people are still confused and still questioning the exact definition of it, even…
Read More 
How to get organized with your marketing
Organisation is an important aspect that lends itself to any project’s success—most especially when it comes to the marketing process of your business. Without it, things can get hectic and…
Read More 
Why you should talk benefits not features
Sales people love to talk, generally they talk about themselves and then the features of their product or service – “Yes, this device has 3 flux capacitors” (a joke going…
Read More 
Reasons Why Your Customer Retention Strategy is Failing
If your business is losing customers, it’s time to do something about it and fast. Here are 5 reasons your customer retention strategy is failing and what you can do…
Read More 
How to Define Your Target Market
As a business we all want more customers. The mistake we make is casting our net too wide and saying we will work with everyone and anyone; it’s a nice…
Read More 
Quick Tips About Direct Mail Marketing
In the digital age, where so much interaction between businesses and their customers takes place online, you could be forgiven for thinking that direct marketing is a thing of the…
Read More 
How Digital Marketing Will Make a Difference To Your Business
There’s a fact with which all business owners and entrepreneurs must make themselves comfortable if they expect success as a small business in the 21st century. That fact is that…
Read More 
Top Mistakes Marketers Make When Designing Email Marketing
When building email campaigns, there’s a lot of elements to consider and a lot of mistakes to be made. In this post, we share 10 common mistakes marketers make when…
Read More