Marketing Course – Introduction to Email Marketing

Email is still one of the best ROIs in marketing, but you have to use it properly in order to achieve results, join this course and find out

Marketing Course – Introduction to Email Marketing

Email Marketing is a great way of quickly and easily communicating with prospects and customers, but how to do you make it a success without being classed as a spammer?

In this course, we will look at the details of email marketing, from segmenting your audience through to the subject line, through to how we get people to open and respond to your emails.

What we will cover:

Overview of Email Marketing

How to write engaging Subject Lines

Constructing an email that actually gets read

Email Marketing Metrics and how to improve them

Myths about email marketing

How not to be a spammer and avoid getting blacklisted

And More

Who is this course for?

This course if for anyone who is playing with email marketing, from those who have never used it to those who are lost trying to get it to work. This is an introduction to email marketing, not an advanced course. We will be covering how it is done, how you can get better open rates/click-throughs and more

About The Trainer

Matt is the founder of Ruddle Digital and is a noted international marketing trainer, having worked with multi-million pound global companies. Training people in countries such as China, India, Australia, Germany, France, Belgium, The UK, and more.

With a proven track record of helping businesses grow through both digital and traditional marketing, Matt shares his knowledge and real-world examples to help you achieve your goals.